Case 007 — Preview draft
F&B / ConfectioneryCanovi Confections
A South African fudge maker's product page, upgraded into a storefront.
Preview draft — not yet engagedThe brief
Handcrafted fudge, sold from a bare-bones product page.
Canovi makes fudge in eight flavors — Amarula, Bar One, Caramel, Cherry/Chocolate, Coffee (with marble chocolate), Double Chocolate, Marshmallow, and Milktart — priced from R45 to R55 each, sold via canovi.co.za. The site handles listings and sorting, but delivery and courier costs are left as plain text ("for your own account"), and there is no visible about or brand-story section.
The opportunity
A storefront that sells the craft, not just the SKU list.
A proper checkout with delivery cost calculated up front, a gift-box or multi-flavor bundle option, and a short brand story would turn a bare product listing into a storefront that matches the quality of what's actually being made.
None of this exists yet. This page is a concept, shown to start a conversation — not a commissioned build.